Hereford Heritage
Our story began in 1991 when the American Hereford Association undertook the most ambitious and comprehensive cattle breed study to determine the contribution of Hereford Beef to the American beef supply. We’ve been beefing up American plates ever since.
1991
The American Hereford Association partners with Colorado State University to study the contribution of Hereford beef to the American food supply. The results showed Hereford beef was superior in every category.
1995
Certified Hereford Beef is formed to market Hereford Beef to American families, from American families.
2003
Certified Hereford Beef surpasses the 25 million pounds sold mark.
2005
Certified Hereford Beef celebrates it’s 10th anniversary.
2005
The Certified Hereford Beef Choice program is launched into the market.
2014
Certified Hereford Beef surpasses the 50 million pounds sold mark.
2015
Certified Hereford Beef celebrates it’s 20-year anniversary.
2017
Certified Hereford Beef launched the Premium program – an upper 2/3rds USDA Choice and Prime program